KOL Blog

There is nothing more important than keyword research when building your SEO plan. Even the best planned campaigns can be disappointing if you have targeted the wrong keywords. Google acknowledges that several websites are stuffed unnecessarily with the wrong keywords..

The Definition:In the internet world, Business to Business is known as B2B or e-biz and is the exchange of products, services or information between businesses rather than between businesses and consumers. Business to business also refers to business that is conducted..

More than a billion people use Facebook to connect with family, friends and with the things that matter to them. But it is also more than just a meeting place for friends; Facebook is a powerful and efficient hub for businesses to interact with customers. There are..

Selling a product to an existing customer is much easier and economical than selling the same to the new customers. It not only saves your energy and resources but at the same time allows you to make even stronger bond with your existing customers. Therefore customer..

Quality content creation and content marketing is essential to make your website stand out amongst the rest. Content creation is not an easy task. It truly needs time and research. And at the end, after creating exceptional content when your blog doesnt get an adequate..

Social media marketing is a necessary part of your overall marketing and branding campaign. We all know that posts with relevant images get more social media engagement. In this era of digital marketing we should always aim to create something unique and interesting..

New Year comes with new ambitions, new goals and new strategies. Your strategy will help you to decide how you are going to invest your bucks on different channels and campaigns in order to leverage your returns and increase your profit through out this year. When we..

Social Media networking feels like it has been around for a lot longer than it has. In fact, it was less than a decade ago that it really hit its stride.  Seems unbelievable right? Take a look at the following networking sites and when they were..

Content marketing plays a vital role in improving the branding along with the lead generation. It is very important that we have a well formatted and planned approach for content marketing. With the growing innovation in technology, content marketing has become more..

Email as a marketing tool can increase traffic and conversions. Needless to say, content is always the king. Build trust with the quality of your campaigns and you can expect customers/client to come looking for you for subscriptions. This happens when you offer some..