KOL Blog

Tips, tricks and all the goings-on here at KOL Limited.

September 19, 2018

PPC Ads Statistics 2018

PPC advertising is one of the best investments you can make. You can target consumers on the basis of geographical areas, interests, search terms etc through PPC ads. When it comes to reaching your target audience, paid advertising should be a part..
December 22, 2017

Ways To Capitalize On Chatbots In Digital Marketing

The newest phenomenon of Chatbots has grabbed the eyeballs of marketers across the globe. Its an innovative and personal approach to deal with potential customers. As the Artificial Intelligence (AI) technology is advancing, chatbots too sound more..
May 09, 2017

Merge Online and Offline Presence with These Effective Tips

Running a business is getting tougher with each passing day, particularly when it is about buying and selling of products. Attracting people to the store is not as simple as it used to be once, thanks to the innumerable options of online shopping...
April 07, 2017

7 Advantages of PPC Advertising for Your Business

Online advertising has many kinds and each comes with individual advantages and disadvantages. Among the various kinds of online advertising, PPC or pay per click variety is a well-known one and brings great results for online businesses. As per..
March 23, 2017

How to Personalize Your Marketing Campaign?

Marketing campaigns are extremely important for all kinds of businesses “ online as well as offline. If the campaign is successful, more customers will be drawn towards the company for its products and services. Another thing which is gaining..
January 27, 2017

5 Simple Ways to Use SEO and Paid Search Together

Attracting more and more visitors to a website is the main concern for any business. There are two ways of doing the same frankly. One is search engine optimization (SEO) and the other is paid search or PPC. While SEO is extremely low costing, the..
January 16, 2016

Top 20 Content Marketing Inspiration Sources [Infographic]

Content marketing will continue to play a big role in 2016 as well. Businesses are always looking for content creation and marketing inspirations sources to take their content marketing to next level. As we all know that good content always get..
October 03, 2015

Your M-Commerce Strategy Simplified

Mobile commerce is booming. In the recent years lots of big names in the industry have launched their mobile apps and literally cracked this m-commerce success code. For SMBs, there is still a long way to go. Todays article will focus on m-commerce..
October 02, 2015

5 Types of Shareable Content and Your Guide to Earning Links with Them

Gone are the days when a keyword rich content was supposed to get your business to the top of the SERPs and bring you the required traffic. Today, content marketers are looking for original piece of content that presents unique information for end..
August 05, 2015

10 Proven Customer Retention Strategies to Boost Profits

Selling a product to an existing customer is much easier and economical than selling the same to the new customers. It not only saves your energy and resources but at the same time allows you to make even stronger bond with your existing customers...
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