KOL Blog

Tips, tricks and all the goings-on here at KOL Limited.

January 07, 2013

Social SEO - A new definition of web marketing

Social SEO is a new and crucial concept in SEO these days to stay ahead in the business. The main ingredients of this type of SEO are social networking websites. The top search engines today are smart enough and give more weight on those SEO..
November 26, 2012

Importance of Customer Service Online

When you think of customer service, you might think of the service you receive when entering a store. The service a sales representative offers, Ëœhello, can I help you with anything? Many of us may ignore this question but we understand that if..
July 03, 2012

SEO BECOMES IMPERATIVE FOR OPTIMUM CONVERSIONS

Now the question is that why SEO is important for getting the best conversions on the website?  A proper Search Engine optimization campaign does not only send targeted traffic to the website but also send the suitable traffic to the..
May 21, 2012

User satisfaction increases sales on websites

According to the E-tailers satisfaction index, the results show that E-tailers are pleasing their customer more than ever. So what does this mean? If customers are satisfied with the e-shop they are more likely to purchase, helping increase sales..
April 24, 2012

Google Places Is The Place To Be

Have you been in an area where you are looking for the local drycleaner, restaurant, café etc. You cannot find what you are looking for and aimlessly roaming the area, well the answer is Google places. Google Places is very important not..
April 03, 2012

WHY SEO WILL LIVE FOR EVER..

ORGANIC RANKINGS is and will always be very important for the searchers and good organic rankings will always drive excellent traffic to the website. SEO starts with proper keyword research and analysis where the focus is to choose the..
March 23, 2012

GOOGLE PRIVACY POLICY

At the beginning of the month you may have been aware of the introduction of the Google privacy policy. There was much speculation and critics were warning that this could be the start of something unlawful. However, Google has only made things..
February 17, 2012

THE IMPORTANCE OF SMO FOR YOUR BUSINESS.

As online marketing specialists we understand the importance of social media to brands and companies. With it being Social Media Week, this article outlines the importance of Social Media Optimisation and some basic tips to help your..
December 04, 2011

3 Main Reasons to Outsource SEO Services

Firm Deadline: Incase you have any plans of involving your in-house SEO team and if you have decided a deadline for its completion then, they will always cross the deadline, you will tend to make changes regularly thus not completing it on time...
November 18, 2011

WHO DOESN'T LIKE A BARGAIN?

Promotional marketing is an important aspect of Ecommerce websites especially for FMCG companies; having promotions running throughout the year for certain industries help customers to be enticed on to the website who otherwise might not have..
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