KOL Blog

The Definition:In the internet world, Business to Business is known as B2B or e-biz and is the exchange of products, services or information between businesses rather than between businesses and consumers. Business to business also refers to business that is conducted..

Selling a product to an existing customer is much easier and economical than selling the same to the new customers. It not only saves your energy and resources but at the same time allows you to make even stronger bond with your existing customers. Therefore customer..

Email as a marketing tool can increase traffic and conversions. Needless to say, content is always the king. Build trust with the quality of your campaigns and you can expect customers/client to come looking for you for subscriptions. This happens when you offer some..

Website designing is something many of us here on the team at KOL have been thinking and dreaming of for years. For some, the creative itch started as a child, others developed their creative skills later in life and a few fell into it by accident and have stayed..

Ecommerce has been steadily evolving over the past few years and has become a preferred way of retailing. The very existence of ecommerce has been helping several small and large businesses globally to take advantages of an endless market and possibilities. While new..

Now that the holiday season is knocking at the doors, it is overtime hours for all retailers. Everyone in the retail industry is busy, from the individual seller to the biggest brands. Here are some last minutes tips that will help you make the most of this seasonal..

Christmas is around the corner and we all are planning to buy something special for our loved ones. In this digital age, there is no need to visit physical shops for purchasing gifts for our dear ones. From small gadgets to luxurious gifts, everything is now easily..

Do you have an eCommerce portal? Are you happy with the ROI generated? If your answer is no, here is our latest researched tips on improving the performance of your eCommerce website. And if your answer is yes, go through this infograph just to make sure that you are..

Hello all. I have been noticing a buzz lately, especially with some of our internet savvy clients about mobile optimization. In a city like London its important that you keep yourself updated with the latest innovation and technologies as you might miss out on some..

Experts suggest that presenting products with every possible detail through textual content and imagery is very important. High resolution images, HD videos, scale etc can be a motivating factor to increase sales. Your product page should be engaging, informative and..