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Your Guide to Effective Link Building

The idea with backlinks is having links placed across several websites and platforms that guide the user to your website. Backlinking has long been a crucial technique in search engine optimisation. However, extra caution must be taken as search engines like Google have begun tracking Spammy backlinking tactics.

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Top 15 Pinterest Marketing Tips for Business

Social media marketing is a necessary part of your overall marketing and branding campaign. We all know that posts with relevant images get more social media engagement. In this era of digital marketing we should always aim to create something unique and interesting which can engage visitors and grow your community. Pinterest is the online platform where users can pin images they like to their boards.

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Instagram: The Facts and Business Tips [Infographic]

Videos and images play crucial role in overall marketing mix. Breathtaking images get thousands of likes and shares across different platforms. Social media channels are continuously adding new functionalities and the marketing teams working at these brands are utilizing all these new things by creating interesting content pieces, videos and images.

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10 Proven Customer Retention Strategies to Boost Profits

Selling a product to an existing customer is much easier and economical than selling the same to the new customers. It not only saves your energy and resources but at the same time allows you to make even stronger bond with your existing customers. Therefore customer retention marketing plays a very important role in building your business and growing it further.

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8 Popular Social Media Platforms

Social Media networking feels like it has been around for a lot longer than it has. In fact, it was less than a decade ago that it really hit its stride.  Seems unbelievable right? Take a look at the following networking sites and when they were launched.

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