When you design and build a web platform for a specific purpose or for a specific group of users, it is called bespoke web design. In other words, when you customise your website depending on your business’s specific demands, it is called bespoke/custom web design. This website is built by experienced professionals. This website has a lot of benefits for your business and for your customers. This website is different from all other websites that are based on templates and themes. You can personalise your website according to the needs of your business. If you want a bespoke website for your business, you have to start from the scratch and you have to come up with specific objectives, ideas, features and functionalities for your business.
In order to build a bespoke website, you need to use the latest coding standards such as W3C HTML and CSS. You can also take the help of experts or experienced professionals to build a bespoke website for your business. They will take a required amount of time to ensure that your website is working with different browsers and is desktop friendly and mobile friendly. KOL Limited is a digital marketing agency in London (Digital Marketing Agency London) that provides you with many digital marketing services including bespoke web design services.
Difference between bespoke web design and templates
In order to understand more about the custom web design, you first need to know the difference between a custom website and template website. Bespoke web design creates a database driven website whereas template web design does not come with this feature. The former comes with advanced functionalities, whereas the later comes with no advanced functionalities. Bespoke website gives you a chance to design your website the way you want, but in a template website, the scope is limited, you have to design your website with existing templates. Bespoke website is more secure because it comes with a unique code format, whereas, it is easy to hack a template website. The speed delivery of a bespoke website is lower as compared to the speed delivery of a template website.
Benefits of bespoke website
Bespoke website is known for its originality. As an online business owner, if you want to compete with your rivalries, bespoke web design can help you in this a lot. If your website is unique and is not similar to other websites on the internet, your audience will remember you and your business for the uniqueness of your website. You can plan and design your website as per your wish and needs with the help of custom web design. This is another important benefit of this website, it gives you a chance to personalise it the way you want. This liberty you won’t get with a template website. The most important factor in ecommerce business is the experience of the users on your website. This will determine whether you are getting a good conversion rate or not. Bespoke website ensures that you are getting a good conversion rate and your users are having a great experience.
In the template website, you face a lot of restrictions in planning and constructing the pages and layout for your website. If you are using a bespoke website, there are no such restrictions. You can plan and construct the layout and the pages for your website and also get a chance to create strategies and interfaces. Speaking about its functionality, you will get a lot of liberty and flexibility and design your website the way you want. You can also take the help of a good digital marketing agency (Digital Marketing Agency London) who can help you in custom web design services.
The cost of bespoke web design
If you want to have custom website design for your business, you need to have a proper idea about how much it is going to cost you. The most important thing you need to remember is that a bespoke website design costs more than a template website design. Because in a template website design, the design and the development work is already done. The only thing you need to do is to personalise the website according to the content and brand that you have. When it comes to bespoke web design, everything from design to development to content creation, you need to start from scratch. It may cost a little higher than the template web design, but the liberty and flexibility it is giving you will benefit your business a lot. You get a chance to customise your website according to your brand which will further give your users a great experience and you will get a great conversion rate. If you are finding it difficult to customise your website, take the help of a good web development company who can help you in providing custom web design solutions and other digital marketing services.