KEEPING UPDATED!

In a previous article we have stated the importance of web design and what features a good web design should have. This article focuses on the reasons why you need to constantly change the website design and content. Many believe that updating the homepage is not important however it can really impact the amount of customers and sales you could potentially have.

It is important for those who own a website for their business to constantly update their home page this can be done through a number of ways

Adding promotional banners

Changing the main images

Changing the colour

Updating Content

The above can make a difference on the appearance and can make it look fresh and up to date. You do not by any means need to redesign the whole website very month but we do advise every 6 months this means homepage and inner page theme.

Reasons to update your website,

Reputation
An online store should be seen similarly to a physical store the home page is like a shop window, if you have the same products in the shop window it can start looking old and gives the wrong reputation for your company. However, if you are constantly updating your homepage your business looks busy with new stock and up to date with the new seasons.

Repeat customers
Many of your customers after purchasing or viewing your website will come back to view your new collections, as discussed if it is similar stuff they would imply that you do not have a new collection and bounce back just after visiting the home page. If it is changing constantly many customers will keep visiting your website.

Fresh and up to date Information
If you have a new collection or services it is vital for you to show this on your homepage. This will attract customers and think you are up to date. Many big companies update their homepage fortnightly showcasing different collections and promotions they may have running. Information is fresh for the customer and they can keep up to date with your business. This should also be done in the blog section of your website if you have one. Constantly updating it will allow customers to follow your company with what you are doing, selling or providing.

Evolving Business
It shows that your business is evolving and that you are growing by having new stock and information.It also implies you are the industry experts if your content is changing and you are constantly up to date.It looks like your business is busy and in demand.

Effects on SEO
As discussed in a previous blog post if you are doing SEO for your website it is important to constantly update the content on your website this helps Google to crawl the site and will give you a better Page Rank with Google.

Increase sales and customers
The most important reasons are to bring customers and sales to your business.If you do the above then you should be able to bring more customers on your website.It is important that your website does not look outdated over time this can as a result make many potential customers be put off by what you provide without even looking at the products or services.

Changes to content on the website and small changes on the homepage are not costly. Slight changes like this by constantly changing the banner can make a huge difference to the perception of your website. Homepage redesign twice yearly is also not breaking the bank but it is important to do as you want your website to look current with the latest web design trends.

UK Web riches!

Web is growing bigger and bigger with its enormous capacity and enlarging scope. The expansion is not limited to specific segments of applicability and needs. Most of us would see web as a medium of transferring knowledge or communicate but factually it has become the most assiduous and resourceful platform to commit business, share information, interact socially and everything that a human mind can do behaving socially and culturally.

With every new endeavor you need to expand and nothing better than the World Wide Web has experienced it in recent times. Web developers, web designers, graphics developers all play an important part in framing your website into a work platform and a decipherable face of your business or your organization throughout the world. Web development London quintessentially represents this facet of worldwide communication.

UK has developed fortunes of web communication with their marvelous competence and immaculate approach. Web Development UK resourcefully integrates the prolific parameters that help in development of such a platform that fosters communication in most advanced and sophisticated manner.

5 Reasons Why You Should Choose Email Newsletter Marketing

KOL Limited has seen a huge growth in companies investing in online marketing. Many companies have incorporated newsletter in to their marketing strategy to build customer retention, as focusing on the customer will help ensure the company gets more sales and can grow.

KOL Limited has developed a newsletter software which can either be integrated on to the company’s current website or have it hosted independently on their local server. We have the ability to design a template that will convey the correct branding of the company in a way that will meet the company’s marketing objectives.

The newsletter is appealing, simple yet effective. The main aim is for the newsletter to be easy to read.  The content on the newsletter has to be precise and informative for it to be successful. The newsletter gives you the ability to build a relationship with your customers by providing them with up to date information and giving them the ability to engage with you.

5 reasons why you should use newsletter marketing;

1) To promote the company’s products or services;
2) Keeping your customers and clients up to date.
3) Building a relationship with your customers
4) Cost effective compared to print advertising.
5) Richer content, straight to the point.

Is your business webbed?

With more and more businesses and individuals wanting their own platforms for product promotion, commercial campaigning, increasing selling potential and expand their reach with the world socially and commercially, they want to expand their virtual reach with ecommerce, official websites and access as much virtual space as possible.

Website Design & Web development Services provides solutions to the businesses to this irreversible trend to act potentially towards the web platforms needs.

As an entrepreneur or a professional you would always know how important is it to get the bespoke designs developed for your websites that exactly complements your different and dynamic business needs.

A professional designer would always understand what exactly your niche is and implement the designs that fits you the best. Another important factor that plays inseparable role in it is SEO services which decides and drives the scope of your web reach.

The applicability of these web services is all based on the critical assessment of your unique needs and walks parallel towards your significant solution.

Software Development

All clients have their own needs. These can vary from staff, technology, money, etc. Though organizations and companies are from the same industry they will always their own personal needs and requirements that are not easily available.

One area in all businesses that requires extreme consideration is information technology. We all know that digital technology is in trend these days; it is becoming very important that companies keep themselves updated with the latest technologies to run their business more successfully. For this reason, software development is now highly preferred by many organizations.

Developing software is just a process of generating a bespoke software application to meet the necessities as per the client. Bespoke software development is tested in alliance with many requirements scrutiny records and documents which need to be detailed and assessable so that the software testing is much easier. To develop any website or any software all details are necessary and a handful of trained staff will add to the flavor.

It is important to identify all the stakeholders of the system while designing it as a new software can effect on the other systems of the company too.

FILL IN THE FORM BELOW AND WE WILL GET BACK TO YOU VERY SHORTLY.

Name
Company
Email
Phone
 
get a quote