V Jewellers, jewellers based in East London Cockfosters, sells luxury fashion jewellery consisting of silver, gold and diamond. The range of jewellery in their store are luxury time pieces. Them CMS enabled website allows customers to view the products,prices and description of the pieces. The view enquiry page is based on the shopping basket functionality, where customers can add and remove as many items and fill out an enquiry about the particular products. The website has a flash introduction page. The homepage is also in flash where the images are in a slideshow style. The product display page allows customers to see the detailing of the jewellery through the roll over zoom.