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GETTING A WEB-DO

Everything that you can see in your everyday life is all webbed now-a-days. Every commercial activity you do from buying, selling, fetching status, getting quotations, best deals to acquiring any information that you need for anything can be easily obtained via the web.

We all are influenced and associated with websites invariably. We need them for details, deliberations and deliverables in the modern day communication system.  All businesses rely on the grand network of networks for almost everything they do today.

No matter what business you are in, you need to drape it up in different attires, web offers today. That only makes your business alive and civilized, as what is perceived by many today. Your prospective customers are the first one to ask you about your website. They need it to know whether you are with time, how authentic you are and have you got any plans for future. Getting a web do by a good web development company is the best way you can get for your business braced with.

THE IMPORTANCE OF SMO FOR YOUR BUSINESS.

As online marketing specialists we understand the importance of social media to brands and companies. With it being Social Media Week, this article outlines the importance of Social Media Optimisation and some basic tips to help your brand/company.

Social media networking is growing and it is more important than ever to have your brand/company on social networking platforms. Social Media Optimisation is an effective marketing solution to get your brand out there directly to the customer allowing them to engage with you. Being in direct contact with customers and potential customers allows them to feel you are accessible and allows them to be in the loop about your company and industry.

The importance of SMO for your business.

As the internet is constantly developing it is important to understand the needs of the consumers. By having a presence on social media platforms, you can see customer’s thoughts and opinions about your company /brand. It is not only good for market research but a great of getting your brand out there to these consumers and understands their needs and thoughts and what you might be missing out on. By doing SMO you have the ability to capitalise on the traffic that will come to your online store; SMO can bring in more targeted traffic if done effectively.  SEO and SMO coincide with one another and if one has a good marketing budget it is always important to undertake a full SMO campaign. The SMO will have a detailed outline of the strategy you will implement who your target audience is what the purpose if of you SMO campaign and also what your expecting to achieve out of this.

By doing SEO and SMO you are getting traffic from various routes helping with brand awareness and potential sales. Social media platforms are ever growing, the most used are You Tube, Facebook Twitter, Google + and Linked In. Blogging is also a great way of networking and good for SEO content. 

Tips and Tricks
Facebook; 
Welcome page, this will entice users to come and visit your Facebook page by having a powerful welcome page, explaining who you are and giving off the correct brand image for your company.
You can Link your online store to your Facebook page. There are many applications that help get your homepage and website on your Facebook page.

Twitter;
Make it short and concise
Do not make it repetitive
Tweet several times a day

All Social Media platforms;
Quantity and quality of content. Constantly update your social media accounts with the correct content, provide users with fresh information about your company and industry, this will allow them to know more about your business.
Remember who you are targeting. Make content relevant to these customers and users.
Get your brand out there. Add social media icons to your website, email signatures, newsletter etc. the more people see it the more people will find you the more they can share with other friends and users.
Share links, articles, information about your company and industry.

TOP TIPS FOR INTERNET SAFETY

With today being Safer Internet Day we are here to promote safety and responsible use on the internet amongst children, young adults and buyers online.  With more people using the internet it is important to stay safe online. Here are our top tips in staying safe online;

Safer buying online

Passwords should be long, have a mix of letters, numbers and symbols when possible

Paying online – use a secure payment gateway when buying online like PayPal, World pay etc.

Manually put your details in, do not allow your browser to save details, for example your billing and card details should be written manually. This is important for data protection.

Encrypt your wireless and let it be password protected

Update your virus protector on your computer and also ensure your firewall is switched on. This limits hackers and viruses to get on to your computer

Ensure you are buying from a legitimate website have a thorough look on the website. Does it have the payment icons at the bottom for example payment gateways such as PayPal. Check the company’s background registered address. If not those check if it is has an SSL certificate or a Veri sign logo and that it is PCI compliant. The website might have one or all of these which can help identify if it is safe to buy online.


Safer for children 

Let your child use a family email address

Do not let children give out there personal details.

Pictures images telephone numbers should not be given out

Let children learn the SMART rule.

Use appropriate security settings on the computer and offer different level of security for your family members.

The minimum age to have a Facebook account is 13.

Keep your password safe

Remember the internet is public and they are strangers.

At KOL Limited we are an ethical company and the websites we build are secure and are bug free, we ensure that our client’s websites have all the safely measures put in place when launching the website. We also believe children and adults should be safe on the internet when browsing, networking or shopping.

GAMING FOR BANNER ON YOUR WEB

When you land up on a website, the first thing that you notice is the banner placed on top, crowning the website with something that tells you the brief of the entire episode held inside (in and around the web page).

A perfectly placed image, relevantly holding the theme of the website, reflecting all that it wants to communicate with the right image and words scribbled across is the idea behind a banner.

Banners can be best identified as a declaration and promise of what all is placed inside. For long it’s been put in a role panel of striking the attention by pouring in creativity at its best. These days a web banner has gained an image of ‘page summary’ that is strategically devised with colours and characteristic detailing.

Web Design Company London can help you fetch the best potential by leveraging your theme and properly summarizing it with the prolific idea of banner. Your website can sound authentic with the perfect banners powered by KOL Limited.

STOP GETTING ENTANGLED…START DAZZLING!

Bid farewell to your old website that still keeps buffering your web responsiveness. Your style need to match the classiness of dynamic smart phones, advanced tablets and sleek net book applications to endorse the professional appeal.

Dynamic, functional and easy to use designs are always ‘in’ and with time the needs and priorities of businesses have changed, it looks at different perspectives, embraces something that is more promising in fetching realistic results for your business.

The current web trends apparently show the cult idea of web designs. They have grown from the meager detail of beautification or presentation. It is now more functionally oriented and incorporates designs that hunt for finer perspectives for users.

Go for a Web Development Company that can power-back the design components with the latest modes of communication and concepts of virtual reality, ensure a binding rapport with the modern setups which brings valuable change.

Rope-in significant value and empower your website to help you stay ahead of time, go for www.kollimited.com

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