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SEO- Do it right for the results

Ecommerce website design and Search engine Optimisation is a tough industry to be in, as everyone wants to be on the top spot and on the first page with the most amazing website. KOL Limited knows just as much as the next person the importance of recognition. The sense of achievement a company receives when their site attracts new customers and clientele through search engine optimisation is overwhelming. Just knowing that they have been selected over many companies in their field that offer the same products and services.

Like any over strategy to open up and broaden your selling market, there are no shortcuts or cheats in SEO. Google’s Googlebots crawl websites and will figure it out quite quickly if you are indeed trying to rank high unfairly. They will then penalize your site ranking, or blacklist your website so it will indeed be a waste of time, money, and effort. Google’s system to authenticate sources and websites is continually evolving and outsmarting the cheaters.

As a professional web design company who offer ecommerce solutions to the UK it is only fair that we inform our customers of our tactics and strategies we uphold and maintain for their site to securely sit in the first page of Google. It is a rigorous process, which needs to be maintained to a level that keeps it ranking above its competitors in the industry.

The growth of ecommerce has been explosive this last year, with 2 million Google search queries, £83,000 sales on Amazon.co.uk, 100,000 new tweets and 6 million Facebook views in just ONE internet minute. Businesses big and small are all trying to be on that top spot of the results page with all of the 2 million queries that may relate to their services, mainly for brand awareness. The brand awareness can be created through social media also, and will undoubtedly boost the websites popularity amongst new customers.

Search engine optimisation indeed takes time and when completed to a high standard it does pay off and will boost your websites return on investments. The only way to get your website up there correctly and by guideline is to hire professionals who have extensive experience, have the time to invest in your website and who will guide you, and help be where you want after building a strong marketing campaign.

Don’t risk being blacklisted and relieve yourself from the daily burden of updating all routes of SEO correctly by hiring our professional and affordable services.

Google plus, Your new business partner

Google + has emerged as a new playground for search marketers and business owners to play the game known as “BUSINESS”. It offers a wide range of opportunities to business owners to get engage with their customers and improve their business’s social circle. It is a new way of promoting a business as the business profiles on Google + are like business centers where owners can work to fetch more potential prospects without spending a penny as this great opportunity provided by search giant Google is free of cost.

What are the advantages of creating a business profile on Google plus?

·         As the feature is owned by Google so it is obvious that a business associated with the Google plus profile is directly associated with Google somewhere. In return it is expected to receive some perks in Google rankings.

·         There are already millions of users active on Google plus and still increasing every day. So your business will get a ready market to showcase your products or offers in front of masses. This profile will increase your customer base for sure as there are several methods through which you can promote your business.

·         You can get involved with a huge community of users and create your social circle. The best option is to create a video hangout where one can interact with many users at a time. Google hangout service is like a conference call or a webinar where users can share thoughts and ideas with each other. It gives a great opportunity to business owners to promote their services.

·         Sharing your products and services is the best strategy to promote a brand. Google + profile provide you an opportunity to share your products, services, blogs, news, content, experiences, thoughts, etc. with public. Once you have shared your post people will love it share it further or like it by clicking on a small button known as +1. Same as we have like button in Facebook, Google has +1 button. The more +1’s your post have the more it is loved by users.

·         It also gives an opportunity to link your other social profiles or websites with your Google + profile. For example, if you have a business website and a Facebook profile, you can add these in your Google profile. People will get aware about your website and other social profiles by seeing your Google profile. Also, it is a great source of high quality genuine back link.

Bonus tip!

Encourage your employees and other references to create a personal Google plus profile and share and like your business profile to increase its visibility. These profiles will help your shared content to increase +1’s and share it further. In all, these profiles will grow your circle.

No more web designing problems

Finding the right source for web designing is a problem when you want to meet with roaring success that will give you a handsome turnover. The best recourse would be to turn to KOL Ltd as it boasts of many top class names like SEO Company London, SEO Services Company, SEO Services London, Web design London, Web Development Company, Website design London. With its help you will be catapulted to rank among the peers in this line. They know exactly what you want.

 

They are professionals in the line and will construct your website starting from scratch moving forward with care and caution. The website will be tailor-made and customize the site to meet your goals. The basic point is that the visitors should get easy access from any type of browser – old or new and be able to happily navigate taking the help of new features. This will enable business transactions to be completed quick and fast. It will see to safe payment of bills. The visitor will want to return to it again and again.


In Britain 80% of the citizens counting to 21 million people are rushing into World Wide Web. Why should you be left out from this great opportunity? Your site will now be able to occupy a distinct niche. If you want this success then click on  http://www.kollimited.com/  to enter the comfort zone of KOL Ltd and shake hands with helping professionals. One last word – the cost is competitive! So do not delay and start clicking.

M-Commerce is the thing of the future

KOL Limited are all about helping our customers to reach as much business potential as possible, by keeping them up to date with the latest E-commerce trends, apps and social media interests. The latest ‘craze’ that has been around for several years but has only become a contender this year within the industry is Mobile commerce.

Mobile commerce is commonly known as M-commerce, has exceeded all expectations in the last year. It has been slowly competing with E-commerce, and tablet commerce for many years since it was originally devised in 1997. The term M-commerce generally means the capability to commerce through wireless technology directly into the consumer’s handheld devices at any time or anywhere they may be. It can be any transaction involving the exchange or transfer of goods and services, which involves the transfer of ownership, using a mobiles access to computer-mediated networks.

Why has M-commerce only just become a contender?

Stats show that in January alone, 29% of mobile users made a purchase using their mobile devices and many more head online in their breaks to browse. It has in fact, been forecasted to increase by a further 7 percent to 24 percent of all retail e-commerce by 2016, therefore boosts M-commerce friendly sites. The statistics even show that 70 percent of shopper accessed online shops whilst in the actually stores themselves.

By the end of 2013, there will be more mobile devices on earth than people. Open up your website to a world of possibilities and poach your percentage of the extra 12.3 million customers that are expected up until 2014.

Twitter is becoming essential for Retailers

Twitter is one of the most effective communication tools for many retailers to connect with their customers and prospective customers.

When you invest some time into Twitter, you will see the benefits it has to your online store. You are promoting your company through channels and connecting with people with the same interests, but also you are opening up your profile to millions of people crawling certain items you are offering.

Communications are perceived through following and hash-tagging. Hash-tagging is a phrase or topic that start with a # followed by what you want to promote. For example, we are an online marketing company so we would want to promote that in the following way, #OnlineMarketing. That way anyone searching for a company who specialise in this subject will be drawn to our twitter page and so on.

Twitter forms bonds with your customers as you are approaching them on a more personal level, which is where the term ‘follow’ comes into play. When you follow someone on Twitter you then become linked to their profile, so you will see all their updates and tweets on a regular basis in your live feed. If you have more followers, it means in a manner of speaking, you have a ‘Fan base’ for what you are advertising.

You can reach out to your followers and create personal relationships in which you are kept updated. For instance, the development of a project you created for them, in our case a website. You can broadcast tweets, to then gain a backlink to where it originated causing more traffic to view certain pages and articles of people or companies you are interested in, almost like word of mouth between friends.

Create a good profile and keep followers updated regularly. This will then enhance leads and prospects to head over to your websites as they are more likely to buy than other visitors because they have seen a product which has drawn them there.

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