New Year comes with new ambitions, new goals and new strategies. Your strategy will help you to decide how you are going to invest your bucks on different channels and campaigns in order to leverage your returns and increase your profit through out this year. When we talk about formulating the strategy, one should always remember that fundamentals of marketing are still the same, the only thing which is required, is to apply them according to the changing dimensions of the current demands.
2014 was a year of Ice Bucket Challenge, FIFA world cup, Ebola, breaking the internet incidents and some sad demises. These hash tags were also quite popular on the twitter and other social media platforms.
Now that the holiday season is knocking at the doors, it is overtime hours for all retailers. Everyone in the retail industry is busy, from the individual seller to the biggest brands. Here are some last minutes tips that will help you make the most of this seasonal opportunity.
Christmas is around the corner and we all are planning to buy something special for our loved ones. In this digital age, there is no need to visit physical shops for purchasing gifts for our dear ones. From small gadgets to luxurious gifts, everything is now easily available online. When talking about online shopping how can we forget the biggest marketplaces like Amazon and Alibaba?
Are you scared of Penguin or Panda updates? Well you should not be if you are following a solid content marketing strategy. But how you will craft a content marketing strategy that will expand your reach and increase your customer base and at the same time will work as a shield for your website against Google updates? Here we are going to share the steps which you should follow to create content that will generate sales.